TV American Experience - Season 2 Episode 7 : Mr. Sears' Catalogue American Experience - Season 2 Episode 7 : Mr. Sears' Catalogue 6.6/10 by 43 users They started selling watches. Then Richard Sears and Alva Curtis Roebuck started a revolution -- a "wish book" that made life on the farm a little easier and put consumer goods within reach of every American. A story of entrepreneurial triumph as well as an affectionate portrait of America from the 1890s through the 1920s. Details Casts Posters Images Title American Experience - Season 2 Episode 7 : Mr. Sears' Catalogue Alternative Titles The American Experience First Air Date 1988-10-04 Last Air Date 2026-01-06 Number of Episodes 400 Number of Seasons 38 Genres Documentary, Networks PBS, Casts Plot Keywords , Episodes List American Experience Season 2 :Episode 1 The Great Air Race of 1924 The Great Air Race of 1924 1989-10-03 TV's most-watched history series brings to life the compelling stories from our past that inform our understanding of the world today. American Experience Season 2 :Episode 2 Demon Rum Demon Rum 1989-10-10 TV's most-watched history series brings to life the compelling stories from our past that inform our understanding of the world today. American Experience Season 2 :Episode 3 A Family Gathering A Family Gathering 1989-10-17 TV's most-watched history series brings to life the compelling stories from our past that inform our understanding of the world today. American Experience Season 2 :Episode 4 The Great War: 1918 The Great War: 1918 1989-10-24 TV's most-watched history series brings to life the compelling stories from our past that inform our understanding of the world today. American Experience Season 2 :Episode 5 Wildcatter: A Story of Texas Oil Wildcatter: A Story of Texas Oil 1989-10-31 TV's most-watched history series brings to life the compelling stories from our past that inform our understanding of the world today. American Experience Season 2 :Episode 6 Forever Baseball Forever Baseball 1989-11-07 TV's most-watched history series brings to life the compelling stories from our past that inform our understanding of the world today. American Experience Season 2 :Episode 7 Mr. Sears' Catalogue Mr. Sears' Catalogue 1989-11-14 TV's most-watched history series brings to life the compelling stories from our past that inform our understanding of the world today. American Experience Season 2 :Episode 8 Yosemite: The Fate of Heaven Yosemite: The Fate of Heaven 1989-11-21 TV's most-watched history series brings to life the compelling stories from our past that inform our understanding of the world today. American Experience Season 2 :Episode 9 Adam Clayton Powell Adam Clayton Powell 1989-11-28 TV's most-watched history series brings to life the compelling stories from our past that inform our understanding of the world today. American Experience Season 2 :Episode 10 Journey to America Journey to America 1989-12-05 TV's most-watched history series brings to life the compelling stories from our past that inform our understanding of the world today. American Experience Season 2 :Episode 11 Ballad of a Mountain Man Ballad of a Mountain Man 1989-12-12 TV's most-watched history series brings to life the compelling stories from our past that inform our understanding of the world today. American Experience Season 2 :Episode 12 Ida B. Wells: A Passion for Justice Ida B. Wells: A Passion for Justice 1989-12-19 TV's most-watched history series brings to life the compelling stories from our past that inform our understanding of the world today. American Experience Season 2 :Episode 13 Orphans of the Storm Orphans of the Storm 1989-12-26 TV's most-watched history series brings to life the compelling stories from our past that inform our understanding of the world today. American Experience Season 2 :Episode 14 Forbidden City, USA Forbidden City, USA 1990-01-02 TV's most-watched history series brings to life the compelling stories from our past that inform our understanding of the world today. American Experience Season 2 :Episode 15 Battle for Wilderness Battle for Wilderness 1990-01-09 TV's most-watched history series brings to life the compelling stories from our past that inform our understanding of the world today. American Experience Season 2 :Episode 16 Roots of Resistance: The Story of the Underground Railroad Roots of Resistance: The Story of the Underground Railroad 1990-01-16 TV's most-watched history series brings to life the compelling stories from our past that inform our understanding of the world today.